Do you want to drive more traffic to your real estate website? It is important to remember that excellent content will help improve organic search results in any industry. One of the best platforms that you can use to share content with your intended audiences is an informative blog page. Many real estate professionals do not take advantage of a blog in 2019. A major reason why this is because they are unsure of which topics to cover. If you are looking for inspiration for your blog page, consider the following topic ideas.
Answer FAQ
Most homebuyers have questions for their realtor in regards to steps in the home buying process, foreclosures, investment opportunities, terminology, etc. You will be hard-pressed to run out of questions to address on your blog page.
Make consumer checklists
If you want to provide value to people through your blog, consider creating checklists. Not only are they easy reads, but people will return to it, later on, to mark mentally check items off. If you do not have time to write a long blog post, you can instead create a checklist that consists of multiple bullet points. Some examples include moving checklists, home selling checklists, and home staging checklists.
Write about the local area
Another great way to increase traffic to your website is to upload content about local neighborhoods. People will click on blog posts if they pertain to them. By including the names of the location, you are adding keywords that will drive up your search results. You could cover a variety of topics such as upcoming events, popular attractions, etc.
